Taking Action is the Key to Success

By Alexandra Zendrian

During the 2025 Amaezing Midlife & Beyond Women’s Summit on January 11, America’s #1 Take Action Success Coach and Strategist Lori Anne De Iulio Casdia shared how the approximately 100 women in attendance can set themselves and their businesses up for success.

Only nine percent of people take action when it comes to their life and business goals, De Iulio Casdia noted. She implored the women in attendance to follow three steps to achieve their goals.

The three steps are:

1. Determine the what (set your intentions)
2. Create a success blueprint with clear steps to achieve your goals that can be included on a one-page plan
3. Take action

“I want you to be in the what,” De Iulio Casdia said, adding that that’s in people’s hearts. “The how will come.”

For people who aren’t sure how to find their “what,” De Iulio Casdia encourages them to start with the kind of lifestyle they want to have and then build a business to support that and give them back the time to do the things they love. De Iulio Casdia encourages people to incorporate their bucket list items into their success blueprint one-page plan because people should be able to do those things while they are still able to.

“Look at your goals, reverse engineer them, and see what steps you need to take [to achieve them],” De Iulio Casdia told the ladies at the Amaezing Midlife & Beyond event.

She also told the women, “Don’t let anybody take you off of your dreams.” De Iulio Casdia found that happened to herself; she was eventually able to return to the 18-year-old, unstoppable woman she really wanted to be.